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Marketing The Chamber
Developing Your Business
Networking
Affecting Community Change
Marketing Through The Chamber
Need cost-effective ways to market your business? Connect with hundreds of chamber members and the general public through our effective marketing opportunities. From promoting your business in our monthly mailing packet to adding a link and logo to your online directory listing, marketing your business through the chamber is an inexpensive way to target key business leaders in the community.
- Directory Website Link and Logo
If you’re not advertising online, you’re missing an easy and inexpensive way to target new clients. On average, the chamber site receives 15,000 hits a day and entertains over 375 session visits per day; that means 375 citizens are spending at least four minutes a day browsing the chamber site. The member directory receives the majority of those visits. For pennies a day, you can expand your customer base significantly and allow website visitors to connect directly to your business.
- Website Homepage and/or Interior Page Ads
Want to increase your website presence and reach a larger and global customer base? Purchase an ad on the chamber’s website homepage. Your advertisement will rotate on multiple pages throughout the site. Place your business in front of area newcomers, local businesses, area visitors and other community representatives.
- Membership Packet Insert
The member packet is distributed to more than 1,100 key community contacts each month. The packet is an excellent way to communicate directly with fellow chamber members. Your company fliers, menus, postcards, brochures and more can be submitted and included in the packet as an advertising tool. Call for packet insert specifications.
- Chamber Connection
The Chamber Connection newsletter is published bi-monthly and contains current news, announcements and advertisements about the chamber and its members. The publication is distributed as a supplement to the Times-News which is distributed to 30,000 readers as well as mailed to over 1,100 of Alamance County’s business leaders and decision makers. Advertising in the Chamber Connection is an efficient way to promote your business.
- It’s Your Business
The chamber, in partnership with Time Warner Cable and Elon University’s School of Communications, produces this television program which highlights businesses in Alamance County. It’s Your Business is a 30 minute program featuring three chamber businesses as well as an interview segment with a local community leader. It's Your Business can be seen on cable access channels 5 and 10 in Alamance County.
- Ribbon Cuttings
Host a ribbon cutting at your company to celebrate a grand opening, renovation, ground breaking or new location. The chamber will organize the event and promote the celebration in the Chamber Connection.
Developing Your Business
Sixty-five percent of the chamber membership is comprised of small businesses (1-15 employees); therefore, we focus on programs and services to support and stimulate this key group. Counseling services, workshops and referral groups are just a few of the many benefits offered for those interested in business development.
- Working Women Wednesday’s
The chamber’s Small Business Council is a proud sponsor of the Working Women’s Wednesdays (WWW) series. The monthly luncheon, developed by the Women’s Resource Center and Women in Networking (WIN), features dynamic speakers who address issues important in today’s business world. Attend and learn new ways to manage your personal and professional life while becoming successful in your chosen profession.
- Lunch & Learn Seminars
Lunch and Learn Seminars are held at various chamber businesses on a quarterly basis. Dynamic speakers share valuable information to help you improve everyday business practices.
- S.C.O.R.E
SCORE "Counselors to America's Small Business" is a non-profit association dedicated to entrepreneur education and the formation, growth and success of small businesses nationwide. Weekly, by appointment, SCORE volunteers provide free, confidential face-to-face counseling.
- Business Expo
This tradeshow provides a venue for businesses to connect with one another as well as showcase products and services to fellow members and the public at large. Take advantage of this event and benefit from marketing your product to others face-to-face.
Networking
It’s been said that networking is an essential part of building wealth. To continue the growth of the business community, we provide members with various opportunities to personally promote their company and create relationships with other business people. Participate in Business After Hours, Business Before Hours and many other events to take advantage of this benefit.
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- Business After Hours
This popular event can draw up to 175 chamber members. The goal is to offer a networking opportunity for members and provide you a means to showcase your products, services, and facilities. Held the last Tuesday of every month from 5:30 p.m. to 7:00 p.m., members enjoy networking, hors d’oeurves, drinks and fun activities.
- Business Before Hours
This bi-monthly networking event was established to reach early risers. More formalized than Business After Hours, this event includes a full breakfast, chamber announcements, networking with peers and personal business commercials. From 7:30 a.m. to 9:00 a.m., more than 40 fellow members use this event to personally market their business.
- Referral Groups
Referral groups provide business-to-business and business-to consumer referrals. These groups are successful in generating new business for fellow group members. You are welcome to be a guest at a referral group meeting to discover the benefits it can bring to your company.
- Volunteer Involvement
Volunteer opportunities range from serving on committees and task forces where business professionals can get exposure to potential customers to ones that set chamber policy on key legislative issues. Business people can work on a one-time project or serve on committees for more than a year. Click here to volunteer for one of the committees offered through the chamber.
- Participating in Events
Chamber events encompass networking, marketing and social advantages of your chamber membership. A wide range of events occur every year that pertain to your business. Choose an event sponsorship for marketing advantages or choose to attend an event for networking gain. Please click here for a list of events. For event sponsorship information, please visit our events and sponsorship section.
Affecting Community Change
The chamber acts as an advocate for area businesses. We partner with the education community to provide a qualified workforce for local companies and communicate with legislators on the local, state, and federal level concerning Alamance County needs.
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